The quarterly tracking report of mobile phones released by IDC shows that in Q18 of 2018, China's smartphone market shipments were about 103 million units, a year-on-year decline of 9.7%. Among them, Huawei's mobile phone shipments ranked first, with Q4 market share reaching 29% in 2018; OPPO and vivo ranked second and third, with market share of 19.6% and 18.8% respectively; Apple ranked fourth in China's smartphone shipments. The market share is 11.5%; Xiaomi is fifth, with a market share of 10.0%.
In the whole year, due to the slowdown in macroeconomic growth, the long-term replacement cycle of consumers, and the diversion of fragmented intelligent terminals, the overall market shipments of domestic smart phones reached 397 million units in 2018, a year-on-year decline. 10%. The performances of the top five vendors are as follows. Among them, Huawei and vivo have grown against the trend, and Apple's decline has reached 11.7%.
Wang Xi, senior China analyst at IDC, said: "the overall environment for the domestic smartphone market is still not optimistic for 2019. But by taking stock of the gains and losses of sentient beings in 2018, manufacturers can cope with the challenges of the new year in terms of technology accumulation, product operation, and user maintenance, and explore new opportunities. "